Cravia: Launching High Growth Ventures in the Middle East (Case Study )
Question one (Up to 50% Marks): (1250 words +/- 10 %) Discuss and evaluate the approach used by Walid Hajj to found and scale Cravia, and explain how much of Cravia’s success was due to Hajj’s decision to locate in Dubai. Answer required before 12 March 2017.
Question 2 (Up to 50 % Marks): (1250 words +/- 10 %)Explain the challenges that will Hajj and the Cravia team face as they expand outside Dubai within the region, and discuss opportunities and threats Hajj faces in 2014. Answer required before 16 March 2017
Note: 1.Each answer should not be more then 1250 word and not less then 1125, excluding references. 2. References used mostly preferred to be journals and articles (references should be accessible and in Harvard style, please refer to the attached files). 3. Please use standard English Language level.
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